Órale! Sapores Menu Design
Órale! Sapores was a personal project creating a flyer / menu for a Mexican restaurant targeted towards fans of Mexican food and lovers of diverse flavours and taste. Why I created a Mexican oriented franchise was because I felt it was heavily unappreciated and not very common in such a diverse city as London.
The thought process behind this design was highlighting the range of colourful and diverse food served in Mexico. On the front page, I placed tacos on the centre showcasing the quality of food served at the franchise. The reasoning behind Órale! Is because it means amazing or approved and Sapores means flavours in Spanish. I chose these Órale! Sapores because it matches up well and felt it fits the tone very well. I used the typeface Mexican Tequila also since I felt it portrayed what I was intending to show alongside a cactus with a mustache and sombrero smiling showing it is welcoming to all forms of life.
Additionally, to match the tone further, I decided to use Aztec/Mayan borders on the front and iconography on the back similar to some events notable in Mexico such as Cinch De Mayo. The back page consists of Mexican classics and a range of food sold in the UK, ranging from Nachos to Elote, BBQ Chicken Burgers to Enchiladas and much, much more.
The thought process behind this design was highlighting the range of colourful and diverse food served in Mexico. On the front page, I placed tacos on the centre showcasing the quality of food served at the franchise. The reasoning behind Órale! Is because it means amazing or approved and Sapores means flavours in Spanish. I chose these Órale! Sapores because it matches up well and felt it fits the tone very well. I used the typeface Mexican Tequila also since I felt it portrayed what I was intending to show alongside a cactus with a mustache and sombrero smiling showing it is welcoming to all forms of life.
Additionally, to match the tone further, I decided to use Aztec/Mayan borders on the front and iconography on the back similar to some events notable in Mexico such as Cinch De Mayo. The back page consists of Mexican classics and a range of food sold in the UK, ranging from Nachos to Elote, BBQ Chicken Burgers to Enchiladas and much, much more.
